Top Vision Group B.V. manufactures visual merchandising materials for the retail sector — in-store displays, POS materials and presentation solutions deployed in shops around the world. Their website is topvisioninstore.com. Their products end up in retail environments where accuracy, brand consistency and logistical reliability are the standard.
That places specific demands on their ERP: many SKUs, complex labelling requirements for products and shipments, international shipping and a production process that must be planned across multiple orders simultaneously.
The challenge
Top Vision Group was working with a combination of separate systems for manufacturing, sales and logistics. The lack of integration made it difficult to plan production based on current orders, coordinate shipments with the correct documentation, and generate labels consistently for different use cases. On top of that, the need for a structured barcode and label workflow was growing — from goods receipt through to delivery.
The approach
We implemented Odoo in phases, with sales and accounting going live first, followed directly by manufacturing.
Phase 1: Sales, purchasing and accounting
The first phase focused on the commercial and financial processes. CRM, Sales, Purchase and Accounting were set up as the foundation. Customers, suppliers and the product catalogue were imported. Top Vision Group now works from a single system for quotations, purchase orders and invoices.
Manufacturing and MO planning
The manufacturing phase — currently in rollout — brings manufacturing orders (MOs) into Odoo. One of the standout customisations is the automatic planning of MOs: based on sales orders and lead times, production orders are scheduled automatically. This gives the production planner immediate visibility into what needs to be made and when, without manual calculations.
Custom label system
One of the most extensive components of the Top Vision implementation is the label system. Retail environments place specific demands on labels — both for internal use (barcode labels for warehouse scanners) and for external communication (product labels, shipping documents).
We built multiple label formats:
- ZPL labels for direct printing on thermal printers (goods receipt, production, warehouse)
- PDF labels in various formats (100×50mm, A4) for products and cartons
- Barcode automation: when a product is created, the internal reference is automatically set as the barcode
The label printer is connected via Direct Print, so team members can print labels without exporting a PDF or going through a download step.
UPS integration and CMR documents
Outbound shipments are handled via UPS. The integration with Odoo ensures that shipping labels, track-and-trace and customs documents are generated directly from the delivery order. For international road freight, Odoo generates CMR documents (consignment note) at the time of shipment.
Barcodes and purchase orders
Suppliers receive purchase orders with attachments directly by email via the PO mail attachments module. On receipt of goods, products are scanned and automatically assigned the correct lot or serial number.
Result
Top Vision Group now operates from a single platform for sales, purchasing, warehousing and — in the ongoing phase — manufacturing. The label system eliminates manual work at every point that something moves through the warehouse. The UPS integration and CMR documents ensure streamlined international shipping. And the automatic MO planning gives the production team a realistic picture of the work order for the days ahead.
Top Vision Group is supported under a Heartbeat support agreement.
Further reading: Odoo for manufacturing · All client cases