IMAGIN.studio creates car imagery for the automotive industry: photorealistic visuals from 3D models, sold as a subscription service in some 140 countries. The company’s own platform is the engine of the business; the financial administration ran on Twinfield and lacked functionality.
The challenge
The invoicing model is exactly what makes SaaS hard: 95% of customers pay a fixed monthly fee, the rest comes from overusage on top of the subscription. Standard subscription tooling cannot handle that, and the administration has to be right worldwide, including a separate entity in India with local tax rules.
The approach
Odoo became the financial layer next to the company’s own platform. An API integration pulls debtors, subscription invoices and overusage from the backoffice and reports the payment status back. For collection we built custom work on Stripe: recurring credit card charges that run automatically, including for the invoices that differ from month to month. Multi-company and multi-currency, with the India entity in the same environment.
The result
Invoicing and collection run on autopilot, from fixed subscription to variable overusage, and finance works in one environment instead of muddling along next to the platform. The accounting scales with every country that gets added.
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